Who are we!
We have a team of human factors experts covering a whole range of organisational challenges associated with physical, organisational, cognitive and neuro ergonomics. We acknowledge that no one person can cover everything in human factors and so we have a team of experts to meet your needs.
What we do!
We provide a range of services utilising well researched tools to understand your challenges and, more importantly, help you develop and implement solutions to ensure your workforce work as efficiently and as safely as possible.
How we do it!
We listen to you - understand your problem or your vision - and we collaborate to provide bespoke solutions that you can be confident will have the benefits you are seeking from engaging us. We are not scared to get our hands dirty - in fact it is a must if we are dealing with issues associated with the work force. We work ethically, with integrity and honesty. Our approach is holistic, dynamic and multi-disciplined.
And the ultimate benefit for you is ....?
You get the confidence that your employee's work environment can be improved making it safer and more productive. This is achieved by obtaining a deeper understanding from us concerning how your people behave, think and operate.
Managing Director and Principal Consultant (NZ)
Karl Bridges MSc BSc (Hons) CNZHFE CPE – As Founder and Director of hfex®, Karl is actively involved with developing the human factors and ergonomics industry at home in NZ. Karl has a BSc (Hons) Psychology accredited by the British Psychological Society and a MSc in Human Factors gained at one of the UK's leading post-graduate institutions. He conducted his thesis with a large maritime organisation studying “Perceptions of safety and risk taking behaviour in maritime rescue”. A certified and highly educated human factors professional, Karl also has significant experience covering IT, defence, energy, academic, private and public sectors. In additional to Karl’s human factors qualifications, he is also a qualified counsellor and a metallurgist, both of which have enabled him to understand the challenges of psychology and engineering in the workplace. To date Karl now has 7 years experience as a metallurgical engineer, 7 years as a project manager and 15+ years in psychology - of which 10+ have been focused on human factors.
Principal Consultant (AUS)
Consultants (NZ & AUS)
Dr. Kyle Wilson PhD BSc (Hons) - Kyle has recently completed his PhD in Human Factors Psychology. His research focus is on cognitive performance, specifically accidents and lapses of the mind. He has studied this in both applied (e.g. operators of remote controlled robots, people using firearms), laboratory (e.g. people completing traditional computer based tasks) and operational settings (e.g. operational evaluation of new displays on operational staff). Recently his research has revealed new factors that are potentially involved in accidental shootings e.g. friendly fire incidents. Kyle also has experience as a usability analyst at a medical informatics company, and as a user experience designer at a robotics start-up company he co-founded. Kyle is actively pursuing his certification as a human factors professional.
- Auditing a major human factors research project at the University of Auckland Medical School
- Participating on the Health Quality and Safety Commission, Perioperative Harm Advisory Group
- Providing human factors expertise for an external review for a DHB investigation
- Investigating human factors aspects on a major aircraft incident and co-producing a consequential training video distributed by Boeing and Airbus
- Human factors training packages for New South Wales Railcorp, Telecom New Zealand and aviation industry groups
- Facilitating Civil Aviation industry safety forums
Dr. Valerie O’Keeffe PhD MErg Grad Dip CPE COHSProf - Valerie's background is in applied health sciences, specialising in human factors and ergonomics and work health and safety. She has over 25 years’ experience in work health and safety, including policy development, compliance and enforcement, consulting, education and training. She holds post-graduate qualifications in social sciences, occupational health, management and ergonomics and a PhD in psychology. Valerie’s work aims to understand and improve workers’ experiences of, and performance at work through improving the design of work, equipment, spaces, practices and systems. She has worked across a diversity of industries from manufacturing to mining, and hospitality to healthcare. Her recent projects have examined decision making in healthcare and job design in aged care. She is a Certified Professional Ergonomist of the Human Factors and Ergonomics Society of Australia and a Certified Health and Safety Professional of the Safety Institute of Australia.
Ted Belbin MA BSc - Ted has recently completed his Masters in Organisational Psychology at the University of Waikato. Ted’s thesis involved a study on human factors present within human error in anaesthesia in New Zealand. During this investigation Ted found that there is a multitude of human factors present within anaesthesia with a relationship to error such as fatigue and stress related factors and that these manifest in many ways. Teds’ interests and skills cover the overlap between human factors, design, and organisational processes such as recruitment, training and development, and other alike operations.
Dr. Charlotte Connell PhD Bsc (Hons.) BSc - Charlie has recently completed her PhD in Exercise Science at University of Auckland, New Zealand. Her research focused on exercise-induced fatigue in the central nervous system, and how this influences the way the brain receives, processes and responds to visual information.
Nigel Nairn PGDip (Erg), PGDip (Physio), Dip (Physio) – Nigel is a physiotherapist with over 20 years clinical experience and operates a successful private practice. Nigel has a post graduate Diploma in Ergonomics obtained at Massey University’s Centre for Ergonomics, Occupational Safety and Health. Nigel has a particular expertise in health ergonomics i.e. health systems and program design including the area of telehealth where capacity, age and disability pose barriers to value and success. Nigel is actively pursuing his certification as a registered Human Factors professional.
Helen Wright PGDip BSc (Hons) NEBOSH CMIOSH – Helen is a practising registered osteopath with over 15 years experience of working in the field of occupational health and safety. She is a Chartered Member of the institute of Occupational Health and Safety (CMIOSH), UK and has experience of working in the public and health sectors, and in the chemical, rail and construction industries. Helen has post graduate qualifications in health ergonomics and is currently undergoing research to attain her Masters. Helen is actively pursuing her certification as a registered Human Factors professional.
Wayne Perkins MA - Wayne has qualifications in behavioural psychology and has worked in transport safety for 28 years. He has played a significant role in the introduction of new programmes such as graduated driver licensing and random breath testing. He has developed guidance material in areas as diverse as driver training, traffic enforcement, road safety advertising and seafarer fatigue management.
Wayne has assisted investigators with the human aspects of safety investigation and assisted in the training of safety investigators. Wayne has considerable experience in developing practical approaches to regulation and compliance, particularly in health and safety. He is able to provide assistance in understanding the practical implications for compliance with safety regulations.
Photos courtesy of Ilan Wittenberg - award winning portrait photographer and Photoplay Studios